Kontentino: what it is, how it works & who it's for

Social media calendar with client approvals, AI captions and analytics

Updated · Pricing checked October 2026

What is Kontentino?

Kontentino is a social media management platform built around planning, approving and publishing content from one shared calendar. Teams create posts, send them to clients or managers for sign-off, and schedule them to nine networks, including Facebook, Instagram, LinkedIn, TikTok and YouTube. Clients can approve or reject posts through a link without creating an account, which keeps feedback quick.

Kontentino is designed mainly for agencies, in-house marketing teams and global brands that juggle many profiles and reviewers. Kontentino AI helps write captions, suggest hashtags, translate posts and stay on brand, while Brand Hub stores brand voice and guidelines. Higher plans add analytics with competitor benchmarks and the Global Content Manager for coordinating localized content across markets. There is no free plan, but a 14-day trial requires no credit card.

Pricing is based on plan tiers that bundle a set number of users, social profiles and monthly AI credits, with Enterprise quoted separately. Add-ons cover analytics, the Global Content Manager and extra onboarding hours. Prices are listed in euros with US dollar equivalents. Kontentino states that it is used in more than 75 countries and that it is fully compliant with EU GDPR rules.

Kontentino at a glance

Kontentino infographic: how it works in 5 steps, key features, pricing model and who it is best for
Kontentino at a glance. Share or embed this infographic with a link to this page.

How does Kontentino work?

  1. Connect profiles and set up workspaces

    Add social profiles for each brand or client and invite teammates with the right access.

  2. Plan posts on the calendar

    Create posts in a drag-and-drop calendar, with Kanban and grid views available on higher plans.

  3. Write with AI

    Use Kontentino AI to draft captions, suggest hashtags and translate copy in your brand voice.

  4. Send for approval

    Share posts with clients or managers by link, collect comments and track versions until sign-off.

  5. Publish and report

    Schedule approved posts and review analytics or custom AI-generated reports on performance.

Kontentino key features

Content calendar

A drag-and-drop calendar shows all scheduled posts across profiles, with automated timing options. Kanban and grid views are added from the Standard plan.

Client approvals

Clients approve or reject posts through a shared link without needing a login.

Kontentino AI

Generates captions, images and hashtags and translates posts, with monthly AI credits per plan.

Brand Hub

Stores brand voice and guidelines so AI output and team posts stay consistent, from Standard up.

Collaboration tools

Tasks, internal notes, post versions, bulk actions and an activity log help larger teams stay organized.

Analytics

Reports cover key metrics and competitor benchmarking. Analytics is an add-on for Starter and Standard and is included in Pro.

Global Content Manager

Coordinates central content plans with localized versions for regional markets.

Why use Kontentino?

  • Link-based approvals make client sign-off fast and simple.
  • Nine supported networks cover the main channels most brands use.
  • AI captions and translation save time on multilingual posting.
  • Mobile apps let teams review and approve on the go.
  • The company states full EU GDPR compliance, which matters for European clients.

Who is Kontentino best for?

A good fit for

  • Social media agencies managing many clients
  • In-house marketing teams with several approvers
  • Global brands publishing localized content
  • Freelance social media managers

Less suited to

  • Individuals wanting a free scheduling tool
  • Teams that need social listening or a unified inbox
  • Very small budgets, since plans start around $59 per month

Kontentino pricing

Pricing modelSubscription
Free planNo
Free trial14 days
Starting price€49/month billed annually (Starter, about $59); €69 billed monthly

Starter includes 3 users and 10 profiles. Standard is €109 per month billed annually with 10 users and 40 profiles, Pro is €199 with unlimited profiles and AI credits, and Enterprise is custom.

Prices checked October 2026. Vendors change plans often, so confirm on the official Kontentino pricing page before you buy.

Kontentino pros and cons

Pros

  • Simple, login-free client approvals
  • Strong collaboration and versioning
  • AI captions and translation
  • Mobile apps for review on the go

Cons

  • No free plan
  • Analytics is a paid add-on below Pro
  • No built-in social inbox listed

Kontentino integrations and platforms

Works with

  • Facebook
  • Instagram
  • LinkedIn
  • TikTok
  • X
  • Google Business Profile
  • Pinterest
  • Threads
  • YouTube

Available on

  • Web
  • iOS
  • Android

Kontentino alternatives

Kontentino FAQ

Is Kontentino free?

No. Kontentino does not have a free plan. It offers a 14-day free trial with no credit card required. After that, Starter costs €49 per month billed annually, or about $59, and includes three users, 10 social profiles and 100 AI credits per month. Billing monthly instead of annually raises Starter to €69 per month.

What is Kontentino used for?

Kontentino is used to plan, approve, schedule and report on social media posts. Agencies and brands use its shared calendar to organize content, send posts to clients for approval by link, write captions with AI and publish to networks like Facebook, Instagram, LinkedIn, TikTok and YouTube.

Kontentino vs Planable: what's the difference?

Both tools focus on social media collaboration and approvals. Kontentino emphasizes link-based client approvals, AI captions and translation, Brand Hub and a Global Content Manager for localized content. Planable centers on a feed-style preview and approval workflow. Agencies should compare pricing per profile and approval flows.

Is Kontentino good for agencies?

Yes. Kontentino was built with agencies in mind. Clients can approve or reject posts without an account, post versions and activity logs keep track of changes, and teams can manage many profiles from one calendar. The Standard and Pro plans add more users, profiles and collaboration tools. Both offer free trials, so testing each with a real client is the simplest way to compare.

Which social networks does Kontentino support?

Kontentino supports nine platforms: Facebook, Instagram, LinkedIn, TikTok, X, Google Business Profile, Pinterest, Threads and YouTube. Teams can plan and schedule posts for all of them from one calendar, with approvals and analytics available depending on the plan. Profile limits depend on the plan, from 10 on Starter to unlimited on Pro.

Sources

This overview is based on Kontentino's official website and documentation, checked October 2026.