Okendo: what it is, how it works & who it's for

Reviews, loyalty, referrals, surveys and quizzes in one platform for Shopify brands

Updated · Pricing checked October 2026

What is Okendo?

Okendo is a customer marketing platform for Shopify brands that combines product reviews, loyalty, referrals, surveys and quizzes in one system. It is aimed at fast-growing direct-to-consumer brands that want to build social proof, reward repeat customers and collect first-party data without stitching together several separate apps. Okendo says more than 18,000 Shopify brands use it.

Okendo Reviews collects written and visual reviews and adds AI summaries, keyword filters, reply suggestions and image alt tags. Loyalty supports points, VIP tiers and store credit, while Quizzes recommend products and Surveys gather feedback. Brands can buy single products or bundles that save money, and pricing scales with monthly order volume. Okendo is a Shopify Plus Certified App and a Google Partner.

Okendo at a glance

Okendo infographic: how it works in 5 steps, key features, pricing model and who it is best for
Okendo at a glance. Share or embed this infographic with a link to this page.

How does Okendo work?

  1. Install on Shopify

    Add Okendo to your Shopify store and choose the products you need, such as Reviews, Loyalty or a bundle.

  2. Collect reviews and data

    Use review request emails, in-mail capture forms and surveys to gather reviews, photos and customer insights. A 2-in-1 collection flow can gather product and store feedback in one step.

  3. Display social proof

    Show reviews and UGC on product pages, and connect with Google, Meta and TikTok Shop.

  4. Reward and retain

    Launch a loyalty program with points, tiers and perks, and a referral program to reward advocates.

  5. Personalize and sync

    Use quiz answers and survey data in tools like Klaviyo and Attentive to send more relevant messages.

Okendo key features

Okendo Reviews

Collects product reviews and visual UGC with smart forms, email sequences and AI review insights.

AI review tools

AI review summaries, keyword filters, AI replies and image alt tags help shoppers and support SEO.

Loyalty

Points, VIP tiers, store credit and reward types like free shipping or free products, with ROI reporting.

Referrals

Turns customers into advocates with a flat-fee referral program.

Quizzes

Product recommendation quizzes that guide shoppers to the right item and capture zero-party data.

Surveys

Customer feedback surveys with no limits on surveys or responses.

Bundles

Attract, Convert and Retain bundles combine three products at a lower price than buying separately.

Integrations

Connects with Klaviyo, Attentive, Postscript, Omnisend, Gorgias, Zendesk, Shopify Flow and Shopify POS.

Why use Okendo?

  • Reviews and loyalty share one customer profile, which reduces app overlap.
  • Bundles cost less than buying several products separately.
  • Strong marketing integrations put review and quiz data to work in email and SMS.
  • Quizzes and surveys collect first-party data as third-party tracking declines.
  • Shopify Plus certification and 24/7 live chat support suit growing brands.
  • Unlimited additional domains help brands running several storefronts.

Who is Okendo best for?

A good fit for

  • Direct-to-consumer brands on Shopify and Shopify Plus
  • Beauty, fashion and wellness brands that rely on reviews and repeat buys
  • Teams replacing several separate review and loyalty apps
  • Brands that send review data to Klaviyo or Attentive

Less suited to

  • Stores on platforms other than Shopify
  • Buyers who want clear published prices for every tier, as many tiers require a sales call
  • Very small stores that only need basic free reviews

Okendo pricing

Pricing modelSubscription
Free planNo
Free trialNot confirmed
Starting priceFrom $19/month

Prices scale with monthly order volume, from 0-200 orders up to 10,001 and above, and many tiers are quoted by sales. Platform and bundle plans normally require annual terms, while Quizzes, Referrals and Surveys can be bought monthly.

Prices checked October 2026. Vendors change plans often, so confirm on the official Okendo pricing page before you buy.

Okendo pros and cons

Pros

  • Reviews, loyalty, referrals, quizzes and surveys in one platform
  • AI review insights and summaries
  • Deep marketing integrations
  • Bundle discounts

Cons

  • Shopify only
  • Many tiers need a sales conversation for pricing
  • Platform plans usually need annual commitments
  • Prices for higher order volumes are not published

Okendo integrations and platforms

Works with

  • Shopify
  • Klaviyo
  • Attentive
  • Postscript
  • Omnisend
  • Gorgias
  • Zendesk
  • Shopify Flow
  • Shopify POS
  • TikTok Shop

Available on

  • Web
  • API

Okendo alternatives

Okendo FAQ

How much does Okendo cost?

Okendo pricing starts from $19 per month. Costs scale with your monthly order volume, and many tiers are shown as custom or speak to sales. Bundles of three products cost less than buying them separately, and platform plans usually need an annual contract.

What is Okendo used for?

Okendo is used by Shopify brands to collect and display product reviews and visual UGC, run loyalty and referral programs, recommend products with quizzes and gather feedback through surveys. Brands then use that data in email and SMS tools such as Klaviyo and Attentive.

Does Okendo have a free plan?

The Okendo pricing page does not list a free plan or a standard free trial. Prices start from $19 per month and rise with order volume. Okendo notes there is no implementation fee for Quizzes, Referrals and Surveys, and some products can be bought monthly and cancelled at any time. Contact sales for a tailored quote.

Okendo vs Yotpo: what's the difference?

Both Okendo and Yotpo offer reviews and loyalty for ecommerce brands. Okendo is built only for Shopify and adds quizzes, surveys and referrals in one platform with bundle discounts. Yotpo also serves Shopify brands and is known for reviews and loyalty. Compare pricing by order volume and the features you need.

Does Okendo integrate with Klaviyo?

Yes. Okendo integrates with Klaviyo, so review, loyalty, quiz and survey data can trigger and personalize email and SMS flows. It also connects with Attentive, Postscript, Omnisend, Gorgias, Zendesk, Shopify Flow and Shopify POS.

Sources

This overview is based on Okendo's official website and documentation, checked October 2026.