Link Whisper: what it is, how it works & who it's for

WordPress plugin that suggests and automates internal links for content sites

Updated · Pricing checked October 2026

What is Link Whisper?

Link Whisper is a WordPress plugin that helps site owners build internal links faster by suggesting relevant links while they write and by adding links in bulk across existing content. It analyzes the text on your site and recommends anchor text and target posts, which you can accept or reject. It is popular with bloggers, affiliate and niche site owners, and agencies managing content-heavy WordPress sites.

Link Whisper is created by Spencer Haws and comes in a free version on WordPress.org and a Premium license. The free plugin gives link suggestions in the editor and a link health report. Premium adds auto-linking of chosen keywords, a dedicated orphan page finder, a broken link checker, a bulk URL changer, Google Search Console data and cross-site link suggestions. It requires a self-hosted WordPress site.

Link Whisper at a glance

Link Whisper infographic: how it works in 4 steps, key features, pricing model and who it is best for
Link Whisper at a glance. Share or embed this infographic with a link to this page.

How does Link Whisper work?

  1. Install the plugin

    Add the free version from WordPress.org or activate a Premium license on your site.

  2. Let it scan your content

    Link Whisper processes your posts and pages to understand topics and existing links.

  3. Review link suggestions

    In the editor or reports, accept the suggested internal links and anchor text you want to keep.

  4. Automate and maintain

    Set keywords to auto-link, fix broken links and find orphan pages that have no inbound links.

Link Whisper key features

Link suggestions

Recommends internal links and anchor text based on your site's content, inside the WordPress editor.

Bulk inbound linking

Adds links pointing to a chosen post from many older articles at once.

Auto-linking

Automatically links chosen keywords to target URLs across the site.

Link reports

Shows inbound and outbound link counts, link distribution and orphan pages.

Broken link checker

Finds broken links and lets you edit or remove them in Premium.

Google Search Console integration

Uses Search Console data to inform linking decisions.

AI visual sitemaps

Displays the site's link structure visually to spot weak areas.

Bulk URL changer

Updates every link pointing to an old URL across the site in one action, which helps after slug changes.

Why use Link Whisper?

  • Internal linking that once took hours can be done in minutes.
  • Orphan page reports reveal content search engines may struggle to find.
  • Auto-linking keeps new posts connected without manual edits.
  • Licenses cover from 1 to 50 sites for portfolio owners and agencies.
  • A free version lets you test the suggestions before paying.

Who is Link Whisper best for?

A good fit for

  • Bloggers with large content libraries
  • Affiliate and niche site owners
  • SEO agencies managing WordPress content sites
  • Content teams publishing often
  • Site owners running several WordPress sites under one license

Less suited to

  • Sites not running on self-hosted WordPress
  • Small sites with only a handful of pages
  • Teams that want a full SEO suite rather than a single-purpose linking tool

Link Whisper pricing

Pricing modelFreemium
Free planYes
Free trialNot confirmed
Starting price$97/year (1 site)

Premium licenses are billed annually and priced by number of sites: 1, 3, 10 or 50. Higher tiers add premium support and a one-to-one call, and optional AI usage is billed separately.

Prices checked October 2026. Vendors change plans often, so confirm on the official Link Whisper pricing page before you buy.

Link Whisper pros and cons

Pros

  • Saves significant time on internal linking
  • Useful orphan and link distribution reports
  • Free version available

Cons

  • WordPress only
  • Suggestions still need human review for relevance
  • Advanced automation requires Premium

Link Whisper integrations and platforms

Works with

  • WordPress
  • Google Search Console

Available on

  • WordPress plugin

Link Whisper alternatives

Link Whisper FAQ

Is Link Whisper free?

Link Whisper has a free version on WordPress.org that offers link suggestions in the editor and a link health report showing orphan pages and link distribution. Bulk linking, auto-linking, broken link checks, the bulk URL changer and cross-site suggestions need a Premium license, which is billed yearly.

How much does Link Whisper cost?

Link Whisper Premium starts at $97 per year for a single site. Larger licenses cover 3, 10 or 50 sites at a lower cost per site, and they add premium support. Optional AI usage is billed separately from the license. Check the official pricing page for current offers.

What is Link Whisper used for?

Link Whisper is used to build and manage internal links on WordPress sites. It suggests relevant links while you write, adds links to older posts in bulk, auto-links chosen keywords and reports on orphan pages and broken links, helping search engines and readers move through a site.

Link Whisper vs Yoast SEO: what's the difference?

Yoast SEO is a general SEO plugin that handles titles, meta descriptions, schema and sitemaps across a WordPress site. Link Whisper focuses only on internal linking, with link suggestions, bulk linking, auto-linking and detailed link reports. Because they solve different problems, many sites run both together, and Link Whisper can import target keywords from SEO plugins.

Does Link Whisper work with Shopify?

No. Link Whisper is a WordPress plugin and requires a self-hosted WordPress site. Shopify stores cannot install it. Store owners on WordPress with WooCommerce can use it to link blog posts and product content.

Sources

This overview is based on Link Whisper's official website and documentation, checked October 2026.