What is Retreaver?
Retreaver is a call tracking and routing platform that attributes inbound and outbound calls to their sources and helps businesses route, analyze and monetize them. It uses tracking numbers, number pools and dynamic number insertion to record where each call came from, then sends the caller to the right buyer or team. Its pricing is pay-as-you-go, which appeals to performance marketers whose call volume changes month to month.
Retreaver is popular in the pay-per-call world. Publishers, networks and advertisers use real-time bidding to send each call to the highest bidder, and a feature called Retreaver Rescue passes a caller to the next available buyer if the first one drops. Webhooks send call data to other systems, compliance tools help with TCPA and DNC rules, and newer AI features cover transcription, intent and disposition analysis. The company is based in Las Vegas and is SOC 2 verified.
Retreaver at a glance
How does Retreaver work?
- Create a campaign
You set up a campaign, buy tracking numbers or pools, and add dynamic number insertion to landing pages if needed.
- Add buyers and rules
Buyers or call centers are added as targets with caps, schedules, geographic filters and payouts.
- Route each call
Incoming calls are matched to buyers by rules or real-time bidding, with Rescue redirecting callers when a buyer hangs up.
- Tag and pass data
Call details and tags flow to CRMs, lead platforms and data tools through webhooks and integrations.
- Review reports
Real-time reporting shows calls, conversions and revenue by source, buyer and campaign.
Retreaver key features
Call tracking and DNI
Numbers, number pools and dynamic number insertion attribute each call to its traffic source.
Real-time bidding
Automatically routes calls to the highest-bidding buyer at the moment the call arrives.
Retreaver Rescue
Redirects callers to another available buyer when the original buyer disconnects, saving otherwise lost calls.
Pay-per-call routing and billing
Routes, scores and bills calls by the unit for publishers and networks.
Webhooks and integrations
Sends call data to tools such as Everflow, MediaAlpha, Pipedrive, ActiveProspect and Tableau.
Compliance tools
Helps manage TCPA and Do Not Call requirements on regulated campaigns.
AI call analysis
Transcription, intent and disposition analysis, with custom questions answered as tags.
Why use Retreaver?
- No fixed monthly plan fee means costs follow your actual call volume.
- Real-time bidding can raise revenue per call for publishers and networks.
- Rescue routing recovers calls that would otherwise be dropped.
- Webhooks and integrations connect smoothly with affiliate and lead platforms.
- Onboarding is free, so getting started has a low upfront cost.
Who is Retreaver best for?
A good fit for
- Pay-per-call publishers and networks
- Advertisers buying calls in insurance, legal, healthcare and home services
- Performance marketing agencies
- Teams with fluctuating call volume
Less suited to
- Small local businesses wanting simple ad attribution dashboards
- Teams that need built-in form and chat tracking
Retreaver pricing
| Pricing model | Usage-based |
|---|---|
| Free plan | No |
| Free trial | Not confirmed |
| Starting price | Pay-as-you-go (example: about $25/month for 200 minutes and 15 numbers) |
Extra minutes cost $0.05 and extra North American numbers $1 each; live call controls are $0.01 per minute. Consulting services are optional monthly add-ons, and high-volume customers can get per-minute discounts.
Prices checked October 2026. Vendors change plans often, so confirm on the official Retreaver pricing page before you buy.
Retreaver pros and cons
Pros
- Low pay-as-you-go entry cost
- Strong pay-per-call features such as bidding and Rescue
- Integrations aimed at affiliate and lead platforms
Cons
- Pricing page is an estimate, so final costs need a quote
- Less suited to marketers who only want simple attribution
- Some AI features are newer or still rolling out
Retreaver integrations and platforms
Works with
Available on
Retreaver alternatives
See the full shortlist in Best Call Tracking Software.
Retreaver FAQ
How much does Retreaver cost?
Retreaver uses pay-as-you-go pricing without a fixed plan fee. Its pricing page estimates about $25 per month for 200 North American minutes and 15 numbers, with extra minutes at $0.05 and extra numbers at $1. Consulting services are optional add-ons, and onboarding is free.
What is Retreaver used for?
Retreaver is used to track, route and monetize phone calls. Pay-per-call publishers, networks and advertisers use it to attribute calls to traffic sources, send each call to the right buyer through rules or real-time bidding, and report revenue by campaign. It also supports compliance work for TCPA and DNC.
Retreaver vs Ringba: which is better for pay-per-call?
Both offer call tracking, routing and real-time bidding for pay-per-call. Retreaver uses pay-as-you-go pricing with no fixed plan fee and features like Rescue routing. Ringba charges a monthly plan fee from $147 plus usage and highlights predictive routing and caller profiles. Volume and feature needs usually decide.
Does Retreaver have a free trial?
Retreaver does not advertise a timed free trial. You can create an account or request a demo, and because billing is pay-as-you-go with free onboarding, testing on a small campaign costs relatively little. Contact sales for volume discounts or current promotions.
Does Retreaver integrate with other lead and affiliate platforms?
Yes. Retreaver connects with affiliate and lead tools such as Everflow, MediaAlpha and ActiveProspect, CRMs like Pipedrive, project tools like Monday.com, and data tools like Tableau and MySQL. Webhooks let you send call data to almost any other system your campaigns depend on.
Sources
This overview is based on Retreaver's official website and documentation, checked October 2026.