What is N.Rich?
N.Rich is an account-based marketing platform that identifies accounts showing buying intent, serves them ads and tells sales teams when to act. It calls itself a buildable ABM platform, because its N.Rich AI feature lets users describe a dashboard or tool in plain language and build it on their CRM, website, ad and intent data. The company is a European business, N.Rich Technologies Oy. Its focus is on helping mid-market and enterprise B2B teams run ABM without stitching together many separate tools.
The platform covers ABM advertising, intent data, opportunity attribution and cost-per-engagement reporting. It runs its own demand-side platform for display, article and video ads and supports LinkedIn audiences. Teams use N.Rich apps inside HubSpot or Salesforce, and it can push target lists and write scores back to the CRM. N.Rich was recognized in the 2025 Gartner Magic Quadrant for ABM Platforms. Visitors can explore an interactive demo or request a free go-to-market assessment before talking about price.
N.Rich at a glance
How does N.Rich work?
- Connect your CRM and website
Link HubSpot or Salesforce and your site so N.Rich can combine first-party data with intent signals.
- Find in-market accounts
Intent data and website engagement highlight accounts that are researching relevant topics.
- Run account-based ads
Launch display, article and video ads through the N.Rich DSP, plus LinkedIn audiences. Ads can be tuned to the buying stage of each account.
- Alert sales
Push target lists and account scores into the CRM so reps know which accounts to contact.
- Measure and build
Track opportunity attribution and cost per engagement, and build custom dashboards with N.Rich AI.
N.Rich key features
Intent data
Shows which accounts are researching topics tied to your offer.
ABM advertising
Display, article and video ads served through N.Rich's own DSP.
Opportunity attribution
Connects ad and website engagement to CRM opportunities.
Cost-per-engagement reporting
Reports what you pay for real account engagement, not just impressions.
N.Rich AI
Describe a dashboard or tool in plain language and build it on your own data.
CRM apps
Use N.Rich inside HubSpot or Salesforce and write scores back to records.
Why use N.Rich?
- Sales gets clear signals about which accounts to contact and when.
- Cost-per-engagement reporting makes ad efficiency easier to judge.
- Working inside HubSpot or Salesforce means less tool switching.
- The buildable AI layer lets teams create reports that fit their own process.
- EU base and ISO 27001 and 27701 certifications support privacy-sensitive buyers.
- Its own DSP gives more control over where account-based ads appear.
Who is N.Rich best for?
A good fit for
- B2B marketing teams in Europe running ABM
- HubSpot and Salesforce users wanting ABM inside their CRM
- Mid-market companies with defined target accounts
- Teams that want ads, intent and attribution in one tool
- Teams that want custom ABM dashboards without engineering help
Less suited to
- B2C businesses
- Companies without a CRM or target account list
- Buyers who want published self-serve pricing
N.Rich pricing
| Pricing model | Contact sales |
|---|---|
| Free plan | Not confirmed |
| Free trial | Not confirmed |
| Starting price | See the official pricing page |
N.Rich does not show prices on its homepage. Visitors can book a demo, try an interactive demo or request a free GTM assessment before getting a quote.
Prices checked October 2026. Vendors change plans often, so confirm on the official website before you buy.
N.Rich pros and cons
Pros
- Runs inside HubSpot and Salesforce
- Own DSP with engagement-based reporting
- Flexible AI-built dashboards
- European company with privacy certifications
Cons
- No public pricing
- Smaller brand than the largest US ABM platforms
- Needs good CRM data to get the most from attribution
N.Rich integrations and platforms
Works with
Available on
N.Rich alternatives
See the full shortlist in Best ABM Platforms.
N.Rich FAQ
What is N.Rich used for?
N.Rich is used for account-based marketing. B2B teams use it to find accounts with buying intent, show those accounts display, article and video ads, alert sales when accounts are ready, and attribute engagement to opportunities in the CRM. Its reports focus on account engagement and pipeline rather than only clicks and impressions.
How much does N.Rich cost?
N.Rich does not publish prices on its website. You can book a demo, explore an interactive demo or request a free GTM assessment, and the team then provides a quote based on your needs, such as ad volume and features. The free assessment can help you judge whether ABM fits your current go-to-market setup.
Does N.Rich integrate with HubSpot?
Yes. N.Rich offers apps that teams use inside HubSpot or Salesforce. It can push target account lists into HubSpot and write account scores back to the CRM, so marketing and sales see the same signals. The same is true for Salesforce, where N.Rich also offers an in-CRM experience.
N.Rich vs 6sense: what's the difference?
6sense is a large enterprise ABM and revenue intelligence platform with predictive models, sales intelligence and AI email agents. N.Rich is a European ABM platform focused on intent, account-based ads through its own DSP, attribution and AI-built dashboards inside HubSpot or Salesforce. N.Rich can be a lighter option for mid-market teams. Mid-market teams often compare both in demos before deciding.
Is N.Rich GDPR friendly?
N.Rich is a European company that offers EU accounts and lists ISO 27001 and ISO 27701 certifications, the latter covering privacy information management. That can make it a good fit for privacy-conscious B2B teams. Confirm the details with N.Rich during evaluation.
Sources
This overview is based on N.Rich's official website and documentation, checked October 2026.