Expandi: what it is, how it works & who it's for

Cloud-based LinkedIn and email outreach automation with smart sequences

Updated · Pricing checked October 2026

What is Expandi?

Expandi is a cloud-based LinkedIn automation tool that runs outreach sequences combining LinkedIn actions and email follow-ups. It sends connection requests, messages and engagement actions automatically, and its smart sequence builder branches based on how each prospect responds. Because it runs in the cloud, campaigns keep going when your computer is off. It also supports engagement actions, such as interacting with a prospect's content, between follow-up messages.

Expandi puts a lot of emphasis on account safety. Each account gets a dedicated country-based IP address, a profile warm-up process and smart daily limits. The product is sold to individual sellers on a Business plan and to agencies on a custom Agency plan with roles, client reports and white labeling. Expandi is an independent product made by ProfitSoft BV in the Netherlands, not an official LinkedIn tool.

Expandi at a glance

Expandi infographic: how it works in 5 steps, key features, pricing model and who it is best for
Expandi at a glance. Share or embed this infographic with a link to this page.

How does Expandi work?

  1. Connect your LinkedIn account

    Expandi assigns a dedicated IP based on your country and warms up the profile gradually before running full campaigns.

  2. Pick a campaign type

    Choose from 10 campaign types, such as targeting search results, post engagers or event attendees, and import your leads.

  3. Build a smart sequence

    Use the if-then builder to mix connection requests, messages, email follow-ups and engagement actions that branch on prospect behavior.

  4. Manage replies

    A global inbox collects responses from every campaign, with tags, labels and notes for follow-up.

  5. Track and adjust

    Step-by-step campaign statistics and a central dashboard show which actions and messages convert.

Expandi key features

Smart Sequences

A conditional workflow builder that branches based on whether prospects accept, reply or engage.

Account safety tools

Dedicated country-based IP, auto warm-up and smart limit ranges for daily actions.

Multichannel outreach

Combines LinkedIn connection requests and messages with email follow-ups in one campaign.

Global inbox

All replies in one place, with labels, tags and notes on each conversation.

Dynamic personalization

Placeholders tailor messages, while image, GIF and video personalization are available as paid add-ons through partners such as Sendspark and Hyperize.

Webhooks and integrations

Send lead data to CRMs and other tools through native integrations or custom webhooks.

Agency tools

Roles and permissions, centralized campaign management, client reports and white-label branding on the Agency plan.

Why use Expandi?

  • Cloud operation means campaigns run without keeping a browser open.
  • A dedicated IP and warm-up process are designed to lower the risk of account restrictions.
  • Conditional sequences let outreach adapt to each prospect's behavior.
  • Unlimited campaigns and templates on the Business plan support high-volume prospecting.
  • Agency features make it practical to run outreach for many clients.

Who is Expandi best for?

A good fit for

  • B2B sales professionals prospecting daily on LinkedIn
  • Lead generation and growth agencies managing 10 or more accounts
  • Founders and consultants running their own outbound
  • Teams that rank account safety as a top priority

Less suited to

  • Budget-conscious beginners, since the Business plan starts at $99 per month
  • Users who need a free plan
  • Teams that want rich personalization without paying for add-ons

Expandi pricing

Pricing modelSubscription
Free planNo
Free trial7 days
Starting price$99/month, or $79/month billed annually

The Business plan is priced per LinkedIn account and includes all core features. The Agency plan is quoted by sales, aimed at 10 or more seats, and adds white labeling, roles and a customer success manager.

Prices checked October 2026. Vendors change plans often, so confirm on the official Expandi pricing page before you buy.

Expandi pros and cons

Pros

  • Strong focus on account safety with dedicated IPs
  • Flexible conditional sequence builder
  • Cloud-based, so no browser needs to stay open
  • Well-developed agency and white-label options

Cons

  • Higher starting price than many LinkedIn tools
  • Image, GIF and video personalization cost extra
  • The trial converts to a paid plan unless canceled

Expandi integrations and platforms

Works with

  • Sendspark
  • Hyperize
  • Claude
  • ChatGPT

Available on

  • Web

Expandi alternatives

Expandi FAQ

Is Expandi free?

No. Expandi has no free plan. It offers a 7-day free trial with access to all features. Billing starts when the trial ends unless you cancel first. After that the Business plan costs $99 per month, or $79 per month on annual billing. Agencies managing ten or more seats can request custom pricing.

What is Expandi used for?

Expandi is used to automate LinkedIn prospecting. Sales teams and agencies use it to send personalized connection requests and messages, follow up by email, engage with prospects' content and manage all replies in one inbox, with conditional sequences that adjust to how each lead responds. It also runs campaigns targeting post engagers and event attendees.

Is Expandi safe for my LinkedIn account?

Expandi is built with safety in mind. It gives each account a dedicated country-based IP, warms up new profiles gradually and applies smart daily limits. No automation tool is risk-free, because LinkedIn's terms restrict automation, so keep volumes reasonable and messages personal. Use the warm-up period before launching large campaigns.

Expandi vs Dripify: what's the difference?

Both run LinkedIn and email sequences from the cloud. Expandi focuses on account safety with dedicated IPs and offers a white-label Agency plan. Dripify uses per-user Pro and Advanced tiers, includes email finder credits and has a slightly lower annual starting price. Agencies often prefer Expandi.

Does Expandi integrate with a CRM?

Yes. Expandi offers native CRM integrations and webhooks for sending lead data to third-party tools. It also connects any email provider for follow-ups, and an MCP connection for Claude and ChatGPT is in private beta. Check the integration list for your specific CRM before buying. Webhooks cover most other tools.

Sources

This overview is based on Expandi's official website and documentation, checked October 2026.