How we make this list: we compare vendor pricing pages, product documentation and plan limits, and print the month we checked each price. We don’t accept payment for rankings.
QUICK ANSWER
Postscript is the best SMS marketing software for Shopify in 2026 because it is built only for Shopify and reads live order and customer data for every flow. Klaviyo is the best pick if you also want email, and Attentive is the best pick for large stores that want a managed program.
Key takeaways
3 of 8 shortlisted tools have a free plan; lowest listed paid start: $9 a month (Brevo) (Nov 2026).
Postscript ranks first because it is Shopify-only and reads live order data for every flow.
Attentive does not publish pricing and suits large stores, not small shops.
Omnisend is the cheapest paid pick at $16 a month, but SMS needs the Pro plan at $59 a month.
Postscript charges a $0 platform fee but a $49 monthly minimum spend, so small stores pay $49 even in a quiet month.
The best SMS marketing software for Shopify reads your store data, not just your contact list. A tool that sees abandoned checkouts, back-in-stock events and delivery updates can send texts that a general SMS tool cannot build. Every tool below was judged on how deep its Shopify integration runs, what it costs at small-store scale, and whether SMS ships on the entry tier.
Starting priceStarter: $0/month plus per-message fees ($…
Free planNo
Free trial30 days
PlatformsWeb, Shopify app, API
Postscript is the only tool in this list built solely for Shopify, and that focus shows in every flow. It reads live order, product and customer data from the store, so abandoned-checkout, back-in-stock, shipping and delivery texts trigger from real events without extra setup. Starter has a $0 platform fee with a $49 monthly minimum spend, and US SMS costs $0.009 per message plus carrier fees.
The catch is the minimum spend and the single-platform limit. You pay $49 a month even in a month when you send nothing, and the tool does not work on WooCommerce, BigCommerce or Wix, so a store that moves platforms must replace it. Short codes cost $750 a month extra, and the free Starter tier only includes 2 opt-in keywords.
What we like
Shopify-only design reads live order data for every flow.
Published pricing with a $0 platform fee and $0.009 per SMS.
Campaigns, automations and unlimited segments on Starter.
Watch out for
A $49 monthly minimum spend applies even if you send nothing.
Shopify only, with no version for other platforms.
Klaviyo is the best pick for a Shopify store that wants email and SMS from one list. Its Shopify integration is the deepest of any email-first tool: flows can switch between email and SMS based on what each customer opens, and abandoned-cart, post-purchase and win-back flows share the same segments. The free plan covers 250 profiles, 500 emails and $5 of mobile messages a month.
The catch is the price curve. The Email plan starts at $20 a month for 251 to 500 profiles, Email plus SMS starts at $35 a month, and the bill climbs with every new active profile. SMS credits cost extra on every tier, and free-plan email support ends after 60 days. A store with a fast-growing list should model the price at 1,000 and 5,000 profiles first.
What we like
Flows switch between email and SMS by customer behavior.
Free plan covers 250 profiles with $5 of mobile messages a month.
Deep Shopify data powers cart and post-purchase flows.
Attentive suits a large Shopify store that wants SMS run for it, not by it. It pairs SMS and email with AI personalization, managed onboarding and deliverability support, and it serves enterprise retail and DTC brands sending 50,000 or more texts a month. The platform reads Shopify order data and builds segments from purchase history, so campaigns can target high-value customers without manual list work.
The catch is the price and the sales process. Attentive publishes no prices: you book a demo, get a custom quote, and sign a contract with quarterly minimums. Public contract data puts the median annual deal near $40,000. A small or mid-size store will pay far more here than on Postscript or Klaviyo for the same messages.
What we like
AI personalization built from purchase history.
Managed onboarding and deliverability support included.
Built for stores sending 50,000 or more texts a month.
Watch out for
No published pricing, only a custom quote.
Contracts carry quarterly minimums in the thousands.
Starting price$16/month billed monthly (Standard, up to …
Free planYes
Free trialNot confirmed
PlatformsWeb, API
Omnisend is the cheapest paid pick for a Shopify store that wants email and SMS together. Standard starts at $16 a month for up to 500 contacts with 6,000 emails, and the free plan covers 250 contacts and 500 emails a month. The Shopify link syncs orders and customers, and every plan includes automation, segmentation and A/B testing.
The catch is that SMS is not a Standard feature for new accounts. Plans started after May 4, 2026 need Pro at $59 a month to buy SMS credits, which start at $0.007 per message in the US. A store that only wants SMS will pay $59 a month here, while a store that wants email plus SMS gets a fair deal at the Pro price.
What we like
Standard starts at $16 a month for up to 500 contacts.
Shopify orders sync to segments and flows.
Automation and A/B testing on every plan.
Watch out for
SMS needs Pro at $59 a month for new accounts.
SMS credits cost extra, from $0.007 per message.
Paid price rises automatically with your contact count.
Starting price$29/month (toll-free, 500 credits) or $39/…
Free planNo
Free trialFree trial (no credit card)
PlatformsWeb, iOS, Android, API
SimpleTexting suits a Shopify store that wants SMS only, with no tier puzzle. It starts at $39 a month for 500 credits with a local number included, and every feature ships on every plan: automations, API access, AI writing help and unlimited keywords. The Shopify link syncs contacts, and three user seats are included, so the store owner and two staff can share the account.
The catch is the price for a small store. At $39 a month, it costs more than EZ Texting or Textedly for the same 500 messages, and extra credits cost 5.5 cents each. There is no email channel, so a store that also sends newsletters needs a second tool. Carrier fees of about $0.0025 per message sit on top of the plan price.
What we like
Every feature ships on every plan, with no tier gating.
Three user seats included at no extra cost.
Unused credits roll over for one month.
Watch out for
At $39 a month, it costs more than rivals for 500 messages.
Starting price$25/month (Launch), or $20/month billed an…
Free planNo
Free trial14 days
PlatformsWeb, iOS, Android, API
EZ Texting is the cheapest monthly SMS plan for a Shopify store. Launch costs $25 a month, or $20 a month billed annually, for 500 credits with a local number included. Setup is short, the interface is plain, and the Shopify link syncs contacts so a store can text buyers after checkout without a CSV export.
The catch is the fees around the headline price. Launch adds a $5 a month telecom fee, MMS costs 3 credits per message, and extra users cost $10 a month each. A store that sends picture messages of new products will burn through 500 credits fast. Check the real monthly total with the telecom fee included before you compare it with SlickText at $29 a month.
What we like
Launch at $25 a month is the cheapest monthly plan here.
Setup takes under a day with a local number included.
Textedly suits a Shopify store that sends a steady number of texts each month and wants one flat price. Basic costs $29 a month for 500 messages, or 600 messages billed annually, and every plan includes all features: two-way texting, MMS, text-to-pay, review requests and AI writing help. It links to Shopify through Zapier and other apps, and inbound messages are always free.
The catch is the surcharge and the shallow link. Every account pays an $8 a month telecom surcharge, so the real entry cost is $37 a month, not $29. The Shopify connection runs through a third-party app rather than a native link, so order-triggered flows need extra setup. There is also no free plan, only a 14-day trial with 50 messages.
What we like
All features on every plan, priced by volume only.
No contract, with month-to-month or annual billing.
Inbound messages are always free.
Watch out for
An $8 a month telecom surcharge lifts the real cost to $37.
Shopify link runs through a third-party app, not native.
No free plan, only a 14-day trial with 50 messages.
Brevo suits a Shopify store that sends email most days and texts only now and then. Starter costs $9 a month for 5,000 emails, and the free plan sends 300 emails a day. SMS credits are sold separately on a pay-as-you-go basis, so a store that texts only for flash sales or back-in-stock alerts pays only for the messages it sends.
The catch is that SMS is a side channel here. The SMS tools are thinner than on a dedicated SMS platform, with fewer templates and no SMS-first automation library, and the Shopify link is lighter than Klaviyo's. Automation and A/B testing also need Standard at $18 a month, and the Brevo logo stays on Starter emails unless you pay for removal.
What we like
Lowest paid start in this list at $9 a month.
Free plan sends 300 emails a day.
SMS credits are pay-as-you-go, so rare senders pay little.
Watch out for
SMS tools are thinner than on a dedicated SMS platform.
Shopify link is lighter than Klaviyo's or Postscript's.
Automation and A/B testing need Standard at $18 a month.
Sources used: vendor pricing pages, docs, changelogs. Prices and limits were checked against each vendor's own pricing page in Nov 2026.
Criterion
Weight
What we looked at
Depth of Shopify integration
40%
We checked whether each tool reads live Shopify order and customer data, or only syncs a contact list, since that decides how smart the flows can be.
Price at small-store scale
35%
We priced each tool at 500 messages a month and noted the free plan limits and any monthly minimum spend.
SMS features on the entry tier
25%
We checked whether SMS, automation and segmentation ship on the entry plan or sit behind a higher tier.
What is the best SMS marketing software for Shopify?
Postscript is the best SMS marketing software for Shopify in 2026 because it is built only for Shopify and reads order and customer data straight from the store. Klaviyo is the best pick if you also want email in the same account, and Attentive is the best pick for large stores that want a managed program with AI personalization.
How much does SMS marketing software for Shopify cost?
SMS marketing software for Shopify costs $0 to $39 a month at the entry tier in Nov 2026, plus per-message charges. Postscript charges a $0 platform fee with a $49 monthly minimum spend and $0.009 per SMS, Klaviyo starts at $20 a month, Omnisend at $16 a month with SMS from Pro at $59 a month, Brevo at $9 a month for email, EZ Texting at $25 a month, Textedly at $29 a month, SimpleTexting at $39 a month, and Attentive is custom quoted.
Is there a free SMS marketing software for Shopify?
Yes, three tools in this list have a free plan. Klaviyo covers 250 profiles, 500 emails and $5 of mobile messages a month free, Omnisend covers 250 contacts and 500 emails a month free, and Brevo sends 300 emails a day free. Postscript has no free plan: its Starter tier has a $0 platform fee but a $49 monthly minimum spend, so you pay $49 even if you send nothing.
Which SMS tools integrate best with Shopify?
Postscript and Klaviyo have the deepest Shopify integrations in this list. Postscript is Shopify-only, so every flow reads live order, product and customer data from the store, including abandoned checkout, shipping and delivery events. Klaviyo matches it closely, with flows that switch between email and SMS based on what each customer opens. Omnisend also links Shopify orders to SMS, but SMS needs the Pro plan.
How should I run a best SMS marketing software for Shopify comparison?
Run a best SMS marketing software for Shopify comparison at your real subscriber count, not at the headline price. Check whether the tool reads Shopify order events, whether SMS is included on the entry tier or locked behind a higher plan, and what the per-message rate and carrier fees add. Then check the monthly minimum spend, since Postscript and Attentive both set one. The best SMS marketing software for ecommerce guide applies the same check to stores on every platform.
Frequently asked questions
What is the best SMS marketing software for a Shopify store with under 1,000 subscribers?
Postscript is the best SMS marketing software for a Shopify store with under 1,000 subscribers because it is Shopify-only and reads live order data for every flow, with a $0 platform fee and a $49 monthly minimum spend. Klaviyo is the best pick if you also want email, since its free plan covers 250 profiles with $5 of mobile messages a month.
What is the top SMS marketing software for Shopify 2026?
The top SMS marketing software for Shopify 2026 is Postscript, based on depth of the Shopify integration, published pricing and SMS-only focus. Klaviyo ranks second for email plus SMS in one account, Attentive ranks third for large stores that want a managed program, and Omnisend ranks fourth for the lowest paid price.
Why is Postscript better than a general SMS tool for Shopify?
Postscript works only on Shopify, so it reads order, product and customer data that a general SMS tool cannot see. It can trigger texts on abandoned checkout, back-in-stock and delivery events without extra setup, and its segments update from live store data. A store that moves off Shopify must replace it, since it has no WooCommerce or BigCommerce version.
How much does Attentive cost for a Shopify store?
Attentive does not publish pricing as of Nov 2026. You book a demo and get a custom quote based on message volume, list size and AI features, with quarterly minimums that run into the thousands. It suits large stores doing over $200,000 a month, not small shops. Small stores should start with Postscript or Klaviyo instead.
Can I use SMS marketing software for Shopify for free?
Yes, Klaviyo and Omnisend both have free plans that work with Shopify. Klaviyo covers 250 profiles, 500 emails and $5 of mobile messages a month free, and Omnisend covers 250 contacts and 500 emails a month free. Postscript has no free plan: its Starter tier costs $49 a month in minimum spend even if you send nothing.
Is Klaviyo or Postscript better for Shopify?
Klaviyo is better than Postscript for most Shopify stores that also send email, because it runs both channels from one list and one set of flows. Postscript is better if you want SMS only, with deeper Shopify order data and a $0 platform fee. Pick Klaviyo for one account, Postscript for the deepest SMS program.
What should a Shopify store pay for SMS marketing in 2026?
A Shopify store should pay $0 to $39 a month for SMS software in 2026 at small volumes, plus per-message charges. Postscript costs a $49 monthly minimum, Klaviyo $20 a month for email, Omnisend $16 a month for email with SMS from Pro at $59 a month, and SimpleTexting $39 a month for SMS only. Add carrier fees of about $0.003 to $0.0045 per message to the plan price.
Final verdict
Pick Postscript if you want SMS built only for Shopify.
Pick Klaviyo if you want email and SMS in one account.
Pick Attentive if you run a large store and want a managed SMS program.
Pick Omnisend if you want email and SMS on a tight budget.
Pick SimpleTexting if you want SMS-only texting with every feature included.
Pick EZ Texting if you want the cheapest monthly SMS plan.
Pick Textedly if you send a steady volume and want flat pricing.
Pick Brevo if you want email plus occasional SMS in one account.
Looking for the best SMS marketing software? We compared 10 options on pricing, free plans, key features and trade-offs so you can pick the right one fast.