What is Aimtell?
Aimtell is a web push notification platform that helps websites bring visitors back by sending messages straight to their browser, without asking for an email address. Visitors opt in with one click, and the site can then reach them on desktop or mobile with alerts about new content, price drops or abandoned carts. Aimtell launched in 2016 and now operates as an independent company.
The platform supports Chrome, Firefox, Edge, Opera and Safari, and it installs with a JavaScript snippet or ready-made apps for Shopify, BigCommerce and WordPress. Marketers build segments from page views, location, device and custom events, then send one-off or automated campaigns triggered by welcome sequences, RSS posts or cart abandonment. Aimtell suits publishers, ecommerce stores and lead-generation sites that want another owned channel.
Aimtell at a glance
How does Aimtell work?
- Install the tracking code
Add Aimtell's JavaScript snippet to your site or install the Shopify, BigCommerce or WordPress app.
- Collect subscribers
Show an opt-in prompt so visitors can subscribe to notifications with one click.
- Build segments
Group subscribers by pages viewed, location, device, custom attributes or events like purchases.
- Send campaigns and automations
Send immediate or scheduled pushes, or set triggers for welcome series, abandoned carts and new RSS posts.
- Review results
Check which notifications were clicked and which drove conversions, then refine segments and messages.
Aimtell key features
Cross-browser web push
Notifications on Chrome, Firefox, Edge, Opera and Safari across desktop and mobile.
Segmentation
Audiences built from page views, geolocation, device type, custom attributes and events.
Triggered automations
Pushes sent automatically from welcome sequences, tracked events, RSS feeds or API calls.
Personalization
Merge fields such as first name or last product viewed inside notifications.
A/B testing
Test different notification versions to see which earns more clicks.
Aimtell AI
An assistant in open beta that answers performance questions, builds segments from plain language and drafts campaigns for approval.
API, webhooks and Zapier
Connect Aimtell to other tools or trigger notifications from your own systems.
Why use Aimtell?
- Visitors can subscribe in one click, so lists grow faster than email signups.
- Abandoned cart pushes give stores another way to recover lost sales.
- RSS-triggered alerts bring readers back to new content automatically.
- Every plan includes all features, with unlimited notifications and websites.
- No email address is needed, which avoids inbox competition and spam filters.
Who is Aimtell best for?
A good fit for
- Publishers and blogs with frequent new content
- Ecommerce stores on Shopify or BigCommerce
- Lead-generation and affiliate sites
- Agencies managing push for several sites
Less suited to
- Sites with low traffic, since subscriber growth depends on visitor volume
- Businesses needing mobile app push notifications rather than browser push
- Brands that want email, SMS and push in one platform
Aimtell pricing
| Pricing model | Subscription |
|---|---|
| Free plan | No |
| Free trial | 14 days |
| Starting price | $49/month for up to 10,000 subscribers |
Plus ($99) and Pro ($199) raise subscriber limits to 50,000 and 100,000. Enterprise costs $1 per 1,000 subscribers with a $499/month minimum and adds premium support.
Prices checked October 2026. Vendors change plans often, so confirm on the official Aimtell pricing page before you buy.
Aimtell pros and cons
Pros
- All features on every plan
- Unlimited notifications and websites
- Broad browser support including Safari
- Solid automation triggers for carts and RSS
Cons
- No free plan
- Covers only web push, not email or SMS
- Costs rise with subscriber count
Aimtell integrations and platforms
Works with
Available on
Aimtell alternatives
See the full shortlist in Best Push Notification Software.
Aimtell FAQ
Is Aimtell free?
No. Aimtell does not have a free plan, but it offers a 14-day free trial with every feature included and no credit card required. Paid plans start at $49 per month for up to 10,000 subscribers, with Plus at $99 and Pro at $199 for larger lists.
What is Aimtell used for?
Aimtell is used to send web push notifications that bring visitors back to a website. Publishers alert readers about new posts, stores send abandoned cart and price drop reminders, and lead-generation sites follow up with visitors who left without converting. No email address is needed to reach subscribers.
Does Aimtell integrate with Shopify?
Yes. Aimtell offers a ready-made app for Shopify, as well as apps for BigCommerce and WordPress. After installation, it can track store events such as product views and cart activity, which you can use to trigger abandoned cart notifications and build segments based on shopping behavior.
Aimtell vs OneSignal: what's the difference?
OneSignal covers web push, mobile app push, email and SMS and offers a free tier. Aimtell focuses only on web push, with all features on every paid plan, flat pricing by subscriber count and automations for carts and RSS. Aimtell suits teams that want a dedicated web push tool.
Which browsers does Aimtell support?
Aimtell supports Chrome, Firefox, Edge and Opera on desktop and mobile, as well as Safari on desktop and mobile. Mobile Safari needs some extra setup before notifications work, so iPhone and iPad reach takes a little more effort. This broad support helps sites reach most of their visitors.
Sources
This overview is based on Aimtell's official website and documentation, checked October 2026.