What is Agility PR?
Agility PR Solutions is a public relations and media intelligence platform that combines a journalist database, media monitoring, social listening and press release distribution. Communications teams use it to find the right reporters, send pitches, track coverage across online, print, broadcast and podcasts, and report results to leadership. Agility PR is a subsidiary of Innodata Inc. and has worked in media intelligence for about two decades.
Agility PR's media database holds more than one million journalist and outlet contacts, and its monitoring indexes billions of news items each year. Newer AI features include Agility Agent, which turns a plain-language request into a full report, Visibility Intelligence, which shows how AI assistants such as ChatGPT, Perplexity and Gemini describe a brand, and an MCP connector for AI assistants. Human analysts are available for custom briefings and crisis reporting. Teams can buy individual modules or combine them as their needs grow.
Agility PR at a glance
How does Agility PR work?
- Request a demo and pick plans
Talk to sales and choose the modules you need, such as Outreach, Monitoring, Social Listening or Enterprise services.
- Build media lists
Search the media database for journalists and outlets by beat and region, then save targeted lists.
- Pitch and distribute
Send personalized pitches with AI help and track responses, or push a release through Newswire for broader pickup.
- Monitor coverage
Track mentions across news, broadcast, podcasts and social media, with sentiment and share of voice. Image monitoring can also catch logos in coverage that does not mention the brand by name.
- Report results
Share executive-ready charts, email summaries or analyst-built reports with stakeholders.
Agility PR key features
Media database and outreach
Over one million journalist and outlet contacts with list building, pitch sending and response tracking. AI helps draft and personalize pitches.
Media monitoring
Tracks coverage across online, print, broadcast, podcast and radio sources, including AI-powered image monitoring. Email summaries keep stakeholders informed without logging in.
Social listening
Monitors X, Facebook, Instagram, YouTube and Reddit for trends, sentiment and share of voice with unlimited topics.
Newswire distribution
Flat-fee press release distribution with unlimited words, images and links. It is sold as a one-time service. It reaches newsrooms and local outlets.
Agility Agent
An AI agent system that turns a plain-language prompt into a finished media report.
Visibility Intelligence
Shows how AI assistants like ChatGPT, Perplexity and Gemini describe your brand, so you can track AI-era reputation.
Media Intelligence Services and API
Human analysts deliver briefings and custom reports, and an API sends structured data to BI tools such as Tableau and Power BI.
Why use Agility PR?
- Agility PR combines outreach, monitoring and distribution so teams use one vendor. Fewer tools means less data to reconcile when reporting.
- Monitoring covers traditional media, podcasts and social channels in one place.
- Flat-fee newswire pricing makes long releases easier to budget.
- AI features help track how generative AI tools describe your brand.
- Human analysts are available when automated reports are not enough.
Who is Agility PR best for?
A good fit for
- In-house PR and communications teams
- PR agencies managing outreach and reporting for clients
- Organizations that need broadcast and print monitoring
- Brands tracking reputation in AI search results
Less suited to
- Solo founders who want low-cost self-serve tools
- Teams that want monthly billing or a free trial
- Marketers needing only social media scheduling
Agility PR pricing
| Pricing model | Contact sales |
|---|---|
| Free plan | No |
| Free trial | Not confirmed |
| Starting price | See the official pricing page |
Agility PR does not publish prices. Outreach, Monitoring, Social Listening and Enterprise are sold as annual plans quoted by sales, while Newswire, one-time outreach and ad-hoc reports are sold as one-time services.
Prices checked October 2026. Vendors change plans often, so confirm on the official Agility PR pricing page before you buy.
Agility PR pros and cons
Pros
- Large media contact database
- Broad monitoring across media types
- Flat-fee newswire option
- AI visibility tracking for generative search
Cons
- No published pricing
- Annual contracts only
- No free trial listed
Agility PR integrations and platforms
Works with
Available on
Agility PR alternatives
See the full shortlist in Best PR Software.
Agility PR FAQ
What is Agility PR Solutions used for?
Agility PR Solutions is used by PR and communications teams to find journalists, send pitches, distribute press releases, monitor media coverage and social conversations, and report on results. Its AI tools also track how assistants like ChatGPT and Gemini describe a brand, and analysts can produce custom briefings.
How much does Agility PR cost?
Agility PR does not list prices on its website. Its Outreach, Monitoring, Social Listening and Enterprise products are sold as annual plans, and you request pricing through a demo. Newswire distribution is a flat-fee one-time service, but the fee amount is also quoted by the sales team.
Does Agility PR have a free trial?
Agility PR does not advertise a free trial. Instead, it offers a 30-minute demo and a chance to speak with an expert who can show the media database, monitoring dashboards and reports using examples relevant to your brand. A demo is the best way to judge whether its coverage fits your markets.
Who owns Agility PR Solutions?
Agility PR Solutions is a subsidiary of Innodata Inc., a data engineering company. Agility PR runs as its own brand with its own media intelligence platform, journalist database and newswire service.
Agility PR vs Cision: what's the difference?
Both offer journalist databases, media monitoring and press release distribution. Cision is larger and also owns PR Newswire and Brandwatch, giving it a bigger distribution network and consumer intelligence suite. Agility PR offers a similar core toolset with flat-fee newswire distribution and human analyst services, and may suit teams wanting a smaller vendor.
Sources
This overview is based on Agility PR's official website and documentation, checked October 2026.